Visible & Vocal
The Canadian BIPOC Advertising & Marketing Study
POCAM (People of Colour in Advertising & Marketing) is pleased to present the 3rd Annual Visible & Vocal study, the only industry study that focuses on the profile, perspectives, and experiences of Canadian BIPOC advertising and marketing professionals.
Led by POCAM co-founder Julian Franklin with Ken Gamage (Analytics/Research lead), this report highlights outstanding takeaways from our comprehensive survey.
The year 2022 was another year of racial and social unrest that impacted the lives of Canadian BIPOC professionals in the industry. Find out more about BIPOC experiences, gathered in a study authored by BIPOC professionals and examine what actions are needed to advance and recognize BIPOC contributions in 2023. Because sometimes, being seen begins with being heard.
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