Who is POCAM?
People Of Colour in Advertising And Marketing was founded as an industry organization in 2020 by Alyssa Dominique, Stephanie Small, Joshua Richards, Julian Franklin, Justin Senior and Gavin Barrett. It was incorporated as a non-profit in early 2021. The organization has its online roots in the POCA LinkedIn group launched by Stephanie Small in 2019.
We are currrently over 1200 members and growing.
A steering committee leads POCAM’s mission to empower BIPOC advertising and marketing professionals so they can succeed in a systemically white working environment. Initiatives include the Call for Equity and the Visible & Vocal study.
2021 Steering Committee
Storyteller - Writer - Strategist
Partner, VP, Managing Director at FUSE Create
Indigenous founder, Jelly Digital Marketing & PR. Publisher, Marketing News Canada. Creator and instructor, Jelly Academy.
Founding Partner and CCO, Barrett and Welsh.
VP, Client Advice and Management Head of Learning & Culture
Technical Director at Klick Health, Board Member Regent Park Film Festival, Creative Technologist.
President, Franklin Management Group
Senior Vice President, SAMA Advertising. Masters Degree, Communication and Social Justice.
Associate Creative Director at Klick
Owner & CEO AVcommunications
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